“Miss Alice” has a unique style with a ragged apocalyptic look. In 2000 after several years of designing in NY, the designer has founded “Miss Alice” in Tel -Aviv.

“Miss Alice”’s vision is to design minimal and sophisticated garments using different mediums and shapes. By ignoring the traditional rules of fashion design, “Miss Alice” has evolved during the past few years into an established and appreciated Avant-garde brand with several stores in Tel -Aviv, receiving enormous press coverage in the international and local leading news-papers {Wear Global Magazine (N° 14 2/2008), Wall paper guide – Tel-Aviv, Time Magazine, Haaretz, Maariv, etc}.